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Originally Published Sep 5, 2006, 12:00pm
(Updated Oct 10, 2007, 11:18pm)
Just like you prime a wall before you paint it, you can prime your face before you apply foundation. Primers are a relatively new concept in the makeup industry and you'll notice they're popping up everywhere. They actually work much like a moisturizer under your foundation; they ease the application of foundation and are meant to create a barrier or seal between foundation and your skin. But primers are touted to add even more than moisturizers can: They'll even out skin tone, help your makeup stay on longer and absorb oil with salicylic acid.
The key to application is to allow for the primer to soak in for a few minutes, and then pick a foundation that is compatible with your skin tone. This is key because the wrong foundation will draw attention to your imperfections. If you have oily skin, go for a matte brand. For dry skin, use a foundation that states it is a hydrating formula. Seek out Covergirl Outlast Liquid Make-up, which will save space in your cosmetics bag because it is primer and foundation in one tube and costs less than $10 bucks! A tip from the pros if you find a spot where foundation has settled into the creases of your face dab a little moisturize and blend to balance out the combination of the primer and the foundation.
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