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Originally Published Dec 20, 2006, 2:07pm
(Updated Oct 10, 2007, 11:26pm)
You’ve decided to sell your home. You have selected an agent. Now, where does the marketing start? Successful marketing of your property starts with the ‘preparation’ of the home.
Without a doubt, the best advertising dollar that you will spend is giving your home the best possible look, both interior and exterior. Most people form an opinion within the first fifteen seconds. That only gives you one chance to make a good First Impression.
Consider that an average buyer has selected a neighborhood, school system, number of bedrooms and baths, basement etc. The buyer knows all about your home prior to arriving, except how it looks inside. Now consider that the criteria your agent selected also fits about 200 other homes within a 5-mile radius, not to mention the ones in the same neighborhood. The seller must realize that they are in direct competition with other homes with the same comparables.
First Impressions is a service to professional real estate agents and their sellers that can help set your home apart from the other 200. Barbara Piccolo and Denyse Hunt specialize in preparing homes for the market. As former realtors with interior design degrees, they know what the home needs and how to do it.
First Impressions is a property presentation and staging company, working along with your agent to properly prepare homes to entice buyers, resulting in more showings, a faster sell and maximum profit.
If your home has been on the market for some time without a qualified buyer or you are considering placing it on the market, step ahead of the competition and let First Impressions properly prepare your home.
This is not interior decorating. It’s purposely and thoughtfully playing up the features by rearranging items to make the home more appealing to prospective buyers. First Impressions can utilize a seller’s own furnishings or add their furnishings/accessories to create that wow factor.
Get a competitive advantage and maximize your house value.
Give First Impressions a call to get started before the market 'springs' to life in March. Barbara and Denyse can be reached at (678) 770-3263 or (678) 557-8694.
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